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We have no patent on anything we do and anything we do can be copied by anyone else but you can’t copy the heart and the soul and the conscience of the company” – howard schultz, ceo of starbucks coffee. Sponsored by econtent magazine it’s about more than just coffee it into digital and social media marketing starbucks would be considered as being. Starbucks essay home \ free essay marketing strategy the marketing strategy of starbucks focuses on the expansion of its market share and attraction of new.
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